Breastfeeding Challenge Spans the Globe!

Quintessence Breastfeeding Challenge

From Ireland to Japan to Canada to right here in the heart of Texas, groups of breastfeeding moms across the globe gathered together on Saturday, September 29th to nurse their babies at the same time—11 a.m.—and be counted for the Quintessence Global Breastfeeding Challenge.


Across the globe, 3,750 babies at 160 sites in 7 different countries were all breastfed at the same time.

Austin Moms have been “latching on” for this challenge for ten years and 2012 was no exception. In years past we have had upwards of 200 moms gather for this fun competition to raise awareness and educate the community about the importance of breastfeeding and milk banking.

Despite clouds and heavy downpours, we had 18 moms come out to support the challenge this year, held at the downtown Austin Farmer’s Market. We may not have won the competition, but every child there “wins” because they are breastfed!

2012 AUSTIN QUINTESSENCE BREASTFEEDING CHALLENGE